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Saturday, December 26, 2009

Coco Chanel in WedLuxe Magazine


By now, many of you will have seen the spread we were asked to produce back in the fall for WedLuxe magazine's Designer Issue. Photographer Jackson Huang of Ikonica, Florist Extraordinaire Lidia Tacconelli of Fiori Floral Designs and I were given Coco Chanel as our muse and inspiration for our assignment. What an honour.

I snapped behind-the-scenes photos that day with my trusty iPhone which I'm attaching below, along with some of the professional photos taken by Jackson and Gillian Williamson at the Ikonica studio that day. You can see the real deal in the magazine or by clicking here for the online version.



This is the beautiful double-page spread that opens our feature. We imagined an intimate wedding, more sexy dinner party than grand affair; one that might have taken place in Coco's own apartment in Paris... The gorgeous 3-seater sofa is part of the new "En Provence" collection available to rent from Contemporary Furniture Rentals.



... And this is the scene on the other side of the table: Lidia had sewn a beautiful black fringe on the front of the tablecloth -- the trouble was it was so heavy that it kept pulling everything forward. We ran around the Ikonica studio looking for things that would weigh it down to stop the pull of gravity. Paint cans, tool boxes; just about anything with heft was put into not-so-glamorous service!



This shot is of our bridesmaid, Audrey, sitting at the table. This photo is particularly special for me because she is wearing a vintage dress that once belonged to my grandmother. The weirder thing is that I found it, along with some other extraordinary gowns, in an old trunk just days after Angela from WedLuxe asked me to produce this feature... I had totally forgotten they even existed.



This is Jackson, working out the lighting and the layout of the shot you see above.



Lastly, this is Yumiko laying the black and white "marble" floor. In reality, this was printed on vinyl, complete with the natural striations normally found in marble by our friends at Emerson Design. They also printed the banners in the background and the fabric runner going down the centre of the table that the menu was featured on. Because it's all printed digitally, the process is remarkably cost-effective and the possibilities that you can create are almost limitless...

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